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NIU | STP | Brand and Innovation at Feng Chia University
Taichung, Taiwan (Exchange Program) (Outgoing Program)
Program Terms:
Program Terms: Winter
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Exchange Program (Semester/Year): scroll to the Program Description to apply.

All Other Programs: once application cycle opens, use the "Apply Now" button that will appear in this section.
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Restrictions: RMIT applicants only
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Dates / Deadlines:
Exchange Program (Semester/Year) applicants: Scroll down to the Program Description to view exchange application deadlines.

All other programs: There are currently no active application cycles for this program.
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Key Experience Criteria
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RMIT College (AUS)/School (VTN): College of Business (BUS) Program type: Global Winter Programs
About your Experience
About your Experience
taichung 2016

Program Host: Feng Chia University, Taiwan

Program details:
  • Spend your winter in a country known for its delicious cuisine and night markets.
  • Immerse yourself in Taiwanese culture while gaining credit towards your degree.
  • In this four week program, you will not only take academic courses, but also survival Chinese and cultural classes.
  • Overall, a great opportunity to make new friends around the world. 
  • This tour has a maximum capacity of 10 students.
Course Information:
The Brand and Innovation stream of study includes the following lectures:
Field study schedule may be subject to change
  • Introductions of Taiwan's History and Culture
  • Field Study: Da-You Agricultural Community
  • Agriculture Innovation in Taiwan
  • Agriculture Innovation Project
  • Seminar: Brand Innovation
  • The Road to Building Brand fro SMEs
  • Creative Advertising Strategy
  • Advertising and Consumer Culture
  • Field Study: Franz Collection Inc. & Ferro-Carbon
  • Reflective thinking of Field Study
For detailed course information, please click here .

Eligibility:
This tour is open to undergraduate domestic students from the College of Business only.

Course Credit:
  • Students can gain 12 credit points towards their degree
  • To confirm credits, students will need to complete a study plan
  • Student will enrol into 1 Business exchange course code
Application Process:
  • Students must apply through Mobi by May 1, 2016.
  • Once selected by RMIT, you will need to complete the Feng Chia University application. 
  • Students will need to provide (electronically to RMIT Advisor):
  • Copy of passport (valid for at least 6 months)
  • One 2”x2” head & shoulder photo in color (digital file)

Program Costs:
10 x scholarships at AU$3000 provided by the New Colombo Plan which covers the expenses for Chinese Language & Arts, accommodation, activities, airport pick-up and flight costs (approx. AU$1,800-2,000)

Additional Costs to Consider:
  • Host country visa (if applicable)
  • Travel Insurance
  • Expenses related to arriving before set program start date and departing after set program end date
  • Spending money for, eg, transport, other meals
Funding:
There may be alternative ways to fund your trip. Please check the Scholarships website and Global Mobility website for funding options.
 

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Exchange Program (Semester/Year): scroll to the Program Description to apply.

All Other Programs: once application cycle opens, use the "Apply Now" button that will appear in this section.